Comments on: No more 00 prices

By: knuckle_headed

knuckle_headed — Fri, 05 Dec 2008 16:52:51 +0000

But $1649 is better than $1650?

Raleigh Real Estate — Thu, 04 Dec 2008 20:37:37 +0000

I agree, when it comes to advertising large numbers, who really includes the change? It seems like a mute point.

Kenric — Thu, 04 Dec 2008 16:34:04 +0000

For large expensive products, you shouldn’t advertise .99 cents.

$1,650 vs $1,649

At these prices I don’t think you should be trying to squeeze an extra 99 cents out of your prices.

Kenric — Thu, 04 Dec 2008 16:32:17 +0000

The sales stopped when I put my SSL certificate on. I don’t know if it confused people or what, but that was the only change I had made.

knuckle_headed — Thu, 04 Dec 2008 14:53:16 +0000

Do you think 99 pricing works for high prices items, where I don’t use cents?

$1,650 vs. $1,649.99

Doesn’t the decimal make it look more expensive?

Chris Waldron — Thu, 04 Dec 2008 13:47:57 +0000

You put up a SSL image or took it off before the sales stopped?

I usually try to do 98 for some reason i have found that to work even better. going to do some real testing here soon on the new sites.

Clifford — Thu, 04 Dec 2008 13:20:24 +0000

I read this article once, talking about how people equate 00 with expensive.

95.99 doesn’t seem as expensive as 95.00

It’s weird and offered no scientific explanation for it. For my products, I do it by default.

It’s great you’re getting some good results!